OVERVIEW

The Stik Clip is a simple, but complex device that will guarantee you won’t misplace or lose your lip balm in your car. Working as a Web Designer for The Creative Edge Studio,  I made sure the site was bold, colorful and really fun. Keeping in mind the demographics 16-25 the design needed to be interesting as well as responsive. 

WIREFRAMES

The project began with wireframes allowing us to define the information hierarchy of the design, making it easier to plan the layout according to how we wanted the information to be perceived by the users.

VISUAL DESIGN

Then project went through many iterations in order to create the best design solution for this web site. The following is just one example of the iteration rounds.

The typography used is a combination of bold letters with a more delicate, thin font. Together they create a balanced visual hierarchy that's easy for the users to read.

Fonts used in the iterations: Baloo Bhaina and Raleway.

FINAL DESIGN

After many iterations the final decision was made and developed into the website. Here's a look at the final work!